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Best regards
Zmags
APPLICATIONS, STRATEGIES AND SCIENCE FOR HEALTH AND NUTRITION MAY 2009
Superfruits
explosion
ORAC wars 2.0 –
meet the next açai
Sports nutrition Good gums Banking VITAFOODS
6 ingredients New strategies for on boomers
for your line-up 40 reduced-sugar drinks 34 Real opportunities PREVIEW
for energy products 22
Ingredients
you can
trust
As a leading life-science company Lonza offers evidence-based health ingredients to the food, dietary
supplementandpharmaceuticalmarkets.Productscarrying thefollowingQualitySealsonthepackaging
show the end-consumer that they contain high quality ingr
APPLICATIONS, STRATEGIES AND SCIENCE FOR HEALTH A
Ingredients you can t
MAY 2009 WEKWEK/ISTOCKPHOTO.COM 26 Ingredien
RESOUR C E C ENTR E | WHAT’S ON THE WEB FUNCTION
We’ve Gone Vertical VERTICAL INTEGRATION MEANS
A LETTER FROMTHEEDITOR
NEWS & ANALYSIS WHAT THEY SAID PLACEBO SCIENCE “W
WANT A DOSE OF SATIETY? Reduce hunger, cravings a
NEWS & ANALYSIS | EU New mutual-recognition law i
NEWS & ANALYSIS | US Most North Americans use su
NEWS & ANALYSIS | ASIA SIGNPOSTS HINTS OF THINGS
A NEW, PATENTED BREAKTHROUGH FROM ALBION® Creati
READERS RESPOND Bugs yes, moo no DISPELLING A
WE’RE BIG Innovations. ON SMALL Good reas
COMPANY NEWS Jarrow donates to AIDS programme JA
Managing Joint Health Just Go
BUSINESS STRATEGIES Real energy FOR REAL PEOPLE
Draco Natural Products Full Spectrum Fruit & Ve
If you’ve been watching trends, you may already b
Healthy Benets Fruits and vegetables are ready-ma
Here are just a few of the Draco Fruit & Vegetabl
glands a much-needed rest by acting on signals fr
BUSINESSSTRATEGIES changed little over the
contained enough of the said functional ingredien
INGREDIENT FOCUS Superfruits ELEVATE ANTIOXIDAN
FUTURE FRUITS Here’s a cool dozen to whet your ap
INGREDIENTFOCUS if they’ll continue to pay high
New world Old world problem.
INGREDIENTFOCUS content that studies have shown
THE PROBLEM WITH SUPERFRUITS The dirty little se
INGREDIENTFOCUS into is being able to find resea
açai is 102,000, according to one source) is a
FORMULATIONS A fresh look at gums TO FORMULATE R
We’ve bulked up to meet your nutritional packagi
FORMULATIONS FIGURE 1: INTENSITY OF ORANGE AROMA
e influence of gum addition on
FORMULATIONS of the beverage. Using a fairly hi
SCIENCE NOW Giving nutrition A SPORTING CHANCE
The New Energy Crisis Your company’s food and b
SCIENCENOW Whey gets a makeover e industry stap
Carnipure™ Purity you can trust
professional Amax Nutrasource. A
surrounding any single ergogenic in- gredient
AD INDEX Albion 800.222.0733
select suppliers: SPORTS AND ENERGY FIELD HAS LOT
PREVIEW | VITAFOODS INTERNATIONAL CONFERENCE 5-7
5 - 7 May 2009 GE
PEOPLE NEWS Sales manager at NutraGenesis NutraG
FOOD INGREDIENTS EUROPE 2009 EXHIBITION & CONFERE
RESOUR C E C ENTR E | NEW I NGREDIENTS Super Xa
Berries…to the Max! Tap in to the exploding m
RESOUR C E C ENTR E | NEW PRODUCTS Green SuperF
RESOUR C E C ENTR E | RESEARCH CAPSULE
RESOUR C E C ENTR E | SUPPLY SPOTLIGHT
15 MINUTES ... John Alkyre PUTS HIS UNIQUE BRAN
18% Corosolic Acid 1% Corosolic Acid G