<br />
Aerial imagery | Farm drones come of age<br />
Diversification | From cereals to citrus<br />
Edition 2, 2017<br />
THE FURROW<br />
Farm dogs – the marathon workers<br />
1<br />
JOHN DEERE INSIDE<br />
Delivering value-added products<br />
Understanding the customers’ needs is vital for John Deere’s product development.<br />
By Steven Roller<br />
J<br />
ohn Deere’s mission is to support<br />
those who are linked to the land.<br />
This translates into an effort to<br />
design and produce the best possible<br />
solution – machine or service – to help<br />
the customer meet their daily<br />
challenges.<br />
The first – and most critical – step is<br />
to understand the farmer’s daily work<br />
and how their machines can help them<br />
get this work done. John Deere applies<br />
various tools to understand these needs<br />
and requirements as best as possible.<br <a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 1" href="https://secure.viewer.zmags.com/publication/0f44c229?page=1"> Aerial imagery | Farm drones come of age Diversif</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 2" href="https://secure.viewer.zmags.com/publication/0f44c229?page=2"> JOHN DEERE INSIDE Delivering value-added products</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 3" href="https://secure.viewer.zmags.com/publication/0f44c229?page=3"> CONTENTS </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 4" href="https://secure.viewer.zmags.com/publication/0f44c229?page=4"> HEADER | XXX CCXXXC How now dairy cow? How anim</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 5" href="https://secure.viewer.zmags.com/publication/0f44c229?page=5"> 1 Contented cows or morose milkers? New Zealand r</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 6" href="https://secure.viewer.zmags.com/publication/0f44c229?page=6"> LIVESTOCK | ANIMAL WELFARE </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 7" href="https://secure.viewer.zmags.com/publication/0f44c229?page=7"> 5 saying the calf is ‘happy’ or is having a pos</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 8" href="https://secure.viewer.zmags.com/publication/0f44c229?page=8"> HEADER | XXX CCXXXC Oyster farming: a pearler o</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 9" href="https://secure.viewer.zmags.com/publication/0f44c229?page=9"> 3 4 order to build cash flow. In 1998 they began</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 10" href="https://secure.viewer.zmags.com/publication/0f44c229?page=10"> AQUACULTURE | OYSTER FARMING </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 11" href="https://secure.viewer.zmags.com/publication/0f44c229?page=11"> PITCH PERFECT LAWNS </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 12" href="https://secure.viewer.zmags.com/publication/0f44c229?page=12"> HEADER | XXX CCXXXC </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 13" href="https://secure.viewer.zmags.com/publication/0f44c229?page=13"> 2 A bird’s eye view of the farm may </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 14" href="https://secure.viewer.zmags.com/publication/0f44c229?page=14"> TECHNOLOGY | AERIAL IMAGERY </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 15" href="https://secure.viewer.zmags.com/publication/0f44c229?page=15"> HEADER | XXX CCXXXC </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 16" href="https://secure.viewer.zmags.com/publication/0f44c229?page=16"> HEADER | XXX CCXXXC 5</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 17" href="https://secure.viewer.zmags.com/publication/0f44c229?page=17"> HEADER | XXX CCXXXC INTERNATIONAL NOT</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 18" href="https://secure.viewer.zmags.com/publication/0f44c229?page=18"> HEADER | XXX CCXXXC Flying high A grounding in ae</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 19" href="https://secure.viewer.zmags.com/publication/0f44c229?page=19"> weight, or thereabouts. On the cattle side, at th</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 20" href="https://secure.viewer.zmags.com/publication/0f44c229?page=20"> HEADER | XXX CCXXXC 1 The gold</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 21" href="https://secure.viewer.zmags.com/publication/0f44c229?page=21"> BIOTECHNOLOGY | OLD CROPS, NEW PRODUCTS 1 Soy</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 22" href="https://secure.viewer.zmags.com/publication/0f44c229?page=22"> BROADACRE | DIVERSIFICATION </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 23" href="https://secure.viewer.zmags.com/publication/0f44c229?page=23"> 2 3 your income every year, if you don’t get th</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 24" href="https://secure.viewer.zmags.com/publication/0f44c229?page=24"> HEADER | XXX CCXXXC 5 the </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 25" href="https://secure.viewer.zmags.com/publication/0f44c229?page=25"> INTELLIGENCE HEADER | XXX CC</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 26" href="https://secure.viewer.zmags.com/publication/0f44c229?page=26"> HEADER | XXX CCXXXC Backyard breeder A dedicated </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 27" href="https://secure.viewer.zmags.com/publication/0f44c229?page=27"> 2 happenstance. Originally from the English Midl</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 28" href="https://secure.viewer.zmags.com/publication/0f44c229?page=28"> C R O P P I N G | A N A LT E R N AT I V E G R A</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 29" href="https://secure.viewer.zmags.com/publication/0f44c229?page=29"> 6 In a district where the average grain yiel</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 30" href="https://secure.viewer.zmags.com/publication/0f44c229?page=30"> HEADER | XXX CCXXXC Subtract leaves, add yield </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 31" href="https://secure.viewer.zmags.com/publication/0f44c229?page=31"> 1 Soybean seed yields could be lifted by up to 10</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 32" href="https://secure.viewer.zmags.com/publication/0f44c229?page=32"> Measuring a dog’s life HEADER | XXX CCXXXC A</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 33" href="https://secure.viewer.zmags.com/publication/0f44c229?page=33"> 2 The Massey study was launched early in 2017</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 34" href="https://secure.viewer.zmags.com/publication/0f44c229?page=34"> HEADER | XXX CCXXXC 5 based in the Ce</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 35" href="https://secure.viewer.zmags.com/publication/0f44c229?page=35"> 8 often we’ll find they do a lot of stop-start a</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 36" href="https://secure.viewer.zmags.com/publication/0f44c229?page=36"> HEADER | XXX CCXXXC An innovative marke</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 37" href="https://secure.viewer.zmags.com/publication/0f44c229?page=37"> 2 3 dogs across six states, each fit</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 38" href="https://secure.viewer.zmags.com/publication/0f44c229?page=38"> HEADER | XXX CCXXXC 1 Antimic</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 39" href="https://secure.viewer.zmags.com/publication/0f44c229?page=39"> 1 Treating drinking water can optimise intestinal</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 40" href="https://secure.viewer.zmags.com/publication/0f44c229?page=40"> HEADER | XXX CCXXXC 4 » Th</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 41" href="https://secure.viewer.zmags.com/publication/0f44c229?page=41"> HEADER | XXX CCXXXC </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 42" href="https://secure.viewer.zmags.com/publication/0f44c229?page=42"> CROPPING | VALUE ADDING </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 43" href="https://secure.viewer.zmags.com/publication/0f44c229?page=43"> 2 destiny and maybe add a bit of value to our pr</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 44" href="https://secure.viewer.zmags.com/publication/0f44c229?page=44"> CROPPING | VALUE ADDING 3</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 45" href="https://secure.viewer.zmags.com/publication/0f44c229?page=45"> HEADER | XXX CCXXXC AGRICULTURE & RESEARCH </a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 46" href="https://secure.viewer.zmags.com/publication/0f44c229?page=46"> HEADER | XXX CCXXXC 1 Forage,</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 47" href="https://secure.viewer.zmags.com/publication/0f44c229?page=47"> 2 dropped, cheatgrass makes decent forage. By th</a>
<a title="The Furrow Magazine, 2017 Edition 2 | John Deere Australia & New Zealand page 48" href="https://secure.viewer.zmags.com/publication/0f44c229?page=48"> Experience HEADER | XXX CCXXXC eSignature </a>