If you are visually impaired or blind, you can visit the PDF version by Pressing CONTROL + ALT + 4
You need a JavaScript-enabled browser to view this Publication
Please follow these steps to view the Publication:
Enable JavaScript in your browser
Refresh this page
Best regards
Zmags
CHASE PAC-MAN THROUGH THE ISSUE!
THE LICENSINGIINDUSTTRYY'S'STTHHOOUUGGHTHTLELAEDAEDRER
LICENSEGLOBAL.C.COM DECEMOBNETRH2020
PAC-MAN
CELEBRATES 40 YEARS
To honor the iconic
video game character,
BANDAI NAMCO
Entertainment Inc.
has announced
a slate of new
partnerships that
highlight the
unique
value of
the pizza-
shaped
sprite.
Meet the 2020
Influentials
Licensing International
Marks 35 Years
The 2020
Year in Review
PAC-MAN™&©BANDAI NAMCO Entertainment Inc.
Contents
DECEMBER 2020
26
20 WAKA-WAKA!
PAC-MAN celebrates 40 years in 2020.
To honor the iconic video game
character, BANDAI NAMCO
Entertainment Inc. has anno
CHASE PAC-MAN THROUGH THE ISSUE! THE LICENSINGII
Contents DECEMBER 2020 26 20 W
The Licensing Industrys Thought Leader LICENSEGL
#T牥nding BY AMANDA CIOLETTI Is it Shopping Seaso
Guest Editor BY GRAHAM SALTMARSH 2021 is Beginni
Viewpoi湴 BY STEVEN EKSTRACT Out wit栠the OldⰠ In
䅄噅RTORI䅌 In Convers慴ion BRA䥎BASE AND Perfecting
Insights COMPILED BY NPD The State of the U.S. T
DROP INTO THE WORLD OF FORTNITE BROUGHT TO
N敷s INSIGHTⰠDEAL匠AND MORE Letter fro洠London㨠L
Quite the Concept: Concept One’s Magical Partners
Humvee Revs-Up Licensing Program AM General
FALL/WINTER 20/21
Mattel, Gamefam Unleash Roblo砠Hot Wheels Game
Silvergate Goes Beyond’ in 2021 Silvergate
PAC-MAN™ & ©BANDAI NAMCO Entertainment Inc.
Champion Athleticwear: Unlocking Nostalgia in App
`Minecraft:' A Pixel-Based Adventure for All Ages
Gorillaz: Moving to the Beat of Your Own Drum
THE LICENSING INDUSTRY匠THOUGHT LEADER LI
The Influentials 2020 Top Brands OF THE DECADE L
BTS Cart潯渠NetworksₑAdventur攠Time鈠 The pas
Mar癥lsₑThe⁁癥ngers From the moment “Iron M
Rise of the Influencer The past decade marked
Rihanna Celebrity-led brands boomed in the 2
Luxur礠fo爠All In the 2010s decade, luxury bra
Spin Master Entertainment is proud to welcome Mig
Th攠Smile礠Compan礠 It all started with a sketc
THE 2020s Th攠Archit散ts映Ani浥 The current a
Disne礫 Over the last decade, streaming has
FINAL SEASON THE FASTEST GROWING FANDOM JUST GE
Fal氠Guys㨠Ul瑩mat攠Kno捫o畴 British indie deve
Plant-Based⁐ower桯uses A 2020 report from the
All Eyes on Athleisure When streetwear bra
呥sla Back in the early aughts, Tesla's mis
䱩censin朠2020 Yea爠in Re癩e眠 䱩censing ㈰㈰ YEAR I丠RE
January TikTok Influencers Sign with UTA Soci
May `Tiger King's' Carole Baskin Ventures into Li
September Jazwares Debuts First `CoComelon' Toy L
Rain扯w Rainbow: A T嘠EMPIRE CELEBRATES 2㔠COLORFU䰠Y
Agency; and Bardel, the in-house animation studio
Special Report: Adapting During a Pandemic
the fall, and things are starting to open back up
“I think experiential will only be bigger co
number of other industries simply could not,” say
Executive Pro le DEBRA J佅STER, J佅STER L佒IA GROUP
Ferrigno as stars and now the women of body build
ICONIC BRANDS,
“We have worked with Pepsi since 2004, and b
䱩cen獩ng International 呵rns 35 A琠th攠clos攠o映2019Ⱐ$
informally than today, before the lawyers and the
“What I find rewarding is that licensing is not a
The License Global 2020 Holiday Gift Guide
THE YEAR IN licensing has, in short, observed the
repeat viewings of “The Snowman.” With online sho
ing – gave us their view on what the grownups are
The License Global 2020 Holiday Gift Guide ‘Tis
New to the Gift Shop will be tech items for k
S灥cial Re灯牴: The Ho浥wares 䉯o洠of 2020 Home IS WH
AS 2020 PRESENTED a host of unforeseen
TOP LEFT: KATHY IRELAND® HOME BY PACIFIC COAST LI
The devastation of 2020 has forever changed the
BRINGING BRANDS AND PRODUCTS TOGETHER