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<br /> THE LICENSING INDUSTRY'S THOUGHT LEADER<br /> LICENSEGLOBAL.COM JUNE 2020<br /> LICENSING WEEK VIRTUAL 2020<br /> Trend Report<br /> The first-ever Licensing Week Virtual took place June 15-19, bringing together the brand<br /> licensing industry at a time when in-person events are just not possible.<br /> <br /> 16<br /> L<br /> ic ensing Week Virtual Trend Report <br /> 24 JUNE 2020 <br /> 20<br /> 05 Licensing Week Virtual: On<br /> Trend<br /> What were the biggest trends from<br /> Licensing Week Virtual? In this<br /> report, License Global identified<br /> what's trending now, and what is<br /> coming up.<br /> TREND OVERVIEW<br /> 08 Brands & Lifestyle<br /> 22 Character & Entertainment<br /> 36 Art & Design<br /> 50 Emerging Categories<br /> 56 Licensing University<br /> 50<br /> 40 42<br /> 60 Licensing Week Virtual<br /> <a title="June 2020 Trend Report page 1" href="https://secure.viewer.zmags.com/publication/e46beb78?page=1"> THE LICENSING INDUSTRY'S THOUGHT LEADER L</a> <a title="June 2020 Trend Report page 2" href="https://secure.viewer.zmags.com/publication/e46beb78?page=2"> </a> <a title="June 2020 Trend Report page 3" href="https://secure.viewer.zmags.com/publication/e46beb78?page=3"> 16 L ic ensing Week Virtual Trend Report 2</a> <a title="June 2020 Trend Report page 4" href="https://secure.viewer.zmags.com/publication/e46beb78?page=4"> CONNECT WITH THE LICENSING INDUSTRY’S THOUGHT LE</a> <a title="June 2020 Trend Report page 5" href="https://secure.viewer.zmags.com/publication/e46beb78?page=5"> LICENSING WEEK VIRTUAL 2020 WWW.LICENS</a> <a title="June 2020 Trend Report page 6" href="https://secure.viewer.zmags.com/publication/e46beb78?page=6"> Licensing Week Virtual: On Trend What were the bi</a> <a title="June 2020 Trend Report page 7" href="https://secure.viewer.zmags.com/publication/e46beb78?page=7"> The leader in brand protection, licensing manage</a> <a title="June 2020 Trend Report page 8" href="https://secure.viewer.zmags.com/publication/e46beb78?page=8"> LICENSING WEEK VIRTUAL 2020 BRANDS & LIFESTYLE A </a> <a title="June 2020 Trend Report page 9" href="https://secure.viewer.zmags.com/publication/e46beb78?page=9"> Brands & Lifestyle Trend Overview Consumers Loo</a> <a title="June 2020 Trend Report page 10" href="https://secure.viewer.zmags.com/publication/e46beb78?page=10"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE and Po</a> <a title="June 2020 Trend Report page 11" href="https://secure.viewer.zmags.com/publication/e46beb78?page=11"> </a> <a title="June 2020 Trend Report page 12" href="https://secure.viewer.zmags.com/publication/e46beb78?page=12"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE </a> <a title="June 2020 Trend Report page 13" href="https://secure.viewer.zmags.com/publication/e46beb78?page=13"> The leading agency in trend-forward design. LICE</a> <a title="June 2020 Trend Report page 14" href="https://secure.viewer.zmags.com/publication/e46beb78?page=14"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE Clinging</a> <a title="June 2020 Trend Report page 15" href="https://secure.viewer.zmags.com/publication/e46beb78?page=15"> REINVENT REIMAGINE REP</a> <a title="June 2020 Trend Report page 16" href="https://secure.viewer.zmags.com/publication/e46beb78?page=16"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE </a> <a title="June 2020 Trend Report page 17" href="https://secure.viewer.zmags.com/publication/e46beb78?page=17"> “Nobody knows their audience like BuzzFeed.” Buzz</a> <a title="June 2020 Trend Report page 18" href="https://secure.viewer.zmags.com/publication/e46beb78?page=18"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE </a> <a title="June 2020 Trend Report page 19" href="https://secure.viewer.zmags.com/publication/e46beb78?page=19"> Representing iconic brands and talent, CAA-GBG is</a> <a title="June 2020 Trend Report page 20" href="https://secure.viewer.zmags.com/publication/e46beb78?page=20"> TREND OVERVIEW 2020 BRANDS & LIFESTYLE either</a> <a title="June 2020 Trend Report page 21" href="https://secure.viewer.zmags.com/publication/e46beb78?page=21"> </a> <a title="June 2020 Trend Report page 22" href="https://secure.viewer.zmags.com/publication/e46beb78?page=22"> LICENSING WEEK VIRTUAL 2020 CHARACTER & ENTERTAIN</a> <a title="June 2020 Trend Report page 23" href="https://secure.viewer.zmags.com/publication/e46beb78?page=23"> Character & Entertainment Trend Overv</a> <a title="June 2020 Trend Report page 24" href="https://secure.viewer.zmags.com/publication/e46beb78?page=24"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT </a> <a title="June 2020 Trend Report page 25" href="https://secure.viewer.zmags.com/publication/e46beb78?page=25"> </a> <a title="June 2020 Trend Report page 26" href="https://secure.viewer.zmags.com/publication/e46beb78?page=26"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT </a> <a title="June 2020 Trend Report page 27" href="https://secure.viewer.zmags.com/publication/e46beb78?page=27"> </a> <a title="June 2020 Trend Report page 28" href="https://secure.viewer.zmags.com/publication/e46beb78?page=28"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT S</a> <a title="June 2020 Trend Report page 29" href="https://secure.viewer.zmags.com/publication/e46beb78?page=29"> </a> <a title="June 2020 Trend Report page 30" href="https://secure.viewer.zmags.com/publication/e46beb78?page=30"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT </a> <a title="June 2020 Trend Report page 31" href="https://secure.viewer.zmags.com/publication/e46beb78?page=31"> NE W SERIE TV S WOR 3 WI CGI</a> <a title="June 2020 Trend Report page 32" href="https://secure.viewer.zmags.com/publication/e46beb78?page=32"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT T</a> <a title="June 2020 Trend Report page 33" href="https://secure.viewer.zmags.com/publication/e46beb78?page=33"> © 2020 Bethesda Softworks LLC, a ZeniMax Media co</a> <a title="June 2020 Trend Report page 34" href="https://secure.viewer.zmags.com/publication/e46beb78?page=34"> TREND OVERVIEW 2020 CHARACTER & ENTERTAINMENT </a> <a title="June 2020 Trend Report page 35" href="https://secure.viewer.zmags.com/publication/e46beb78?page=35"> </a> <a title="June 2020 Trend Report page 36" href="https://secure.viewer.zmags.com/publication/e46beb78?page=36"> LICENSING WEEK VIRTUAL 2020 ART, DESIGN & EMERGIN</a> <a title="June 2020 Trend Report page 37" href="https://secure.viewer.zmags.com/publication/e46beb78?page=37"> Art & Design Trend Overview A Look Inside A Se</a> <a title="June 2020 Trend Report page 38" href="https://secure.viewer.zmags.com/publication/e46beb78?page=38"> TREND OVERVIEW 2020 ART & DESIGN From teaming</a> <a title="June 2020 Trend Report page 39" href="https://secure.viewer.zmags.com/publication/e46beb78?page=39"> June 15th - 19th </a> <a title="June 2020 Trend Report page 40" href="https://secure.viewer.zmags.com/publication/e46beb78?page=40"> TREND OVERVIEW 2020 ART & DESIGN The Art of Col</a> <a title="June 2020 Trend Report page 41" href="https://secure.viewer.zmags.com/publication/e46beb78?page=41"> </a> <a title="June 2020 Trend Report page 42" href="https://secure.viewer.zmags.com/publication/e46beb78?page=42"> TREND OVERVIEW 2020 ART & DESIGN people are s</a> <a title="June 2020 Trend Report page 43" href="https://secure.viewer.zmags.com/publication/e46beb78?page=43"> Contact for available product categories and</a> <a title="June 2020 Trend Report page 44" href="https://secure.viewer.zmags.com/publication/e46beb78?page=44"> TREND OVERVIEW 2020 ART & DESIGN The In-Demand </a> <a title="June 2020 Trend Report page 45" href="https://secure.viewer.zmags.com/publication/e46beb78?page=45"> New animated series coming soon! BTS 2020 52 x </a> <a title="June 2020 Trend Report page 46" href="https://secure.viewer.zmags.com/publication/e46beb78?page=46"> TREND OVERVIEW 2020 ART & DESIGN tin</a> <a title="June 2020 Trend Report page 47" href="https://secure.viewer.zmags.com/publication/e46beb78?page=47"> BRANDS THAT USE NFL PLAYERS IN THEIR MARKETING CA</a> <a title="June 2020 Trend Report page 48" href="https://secure.viewer.zmags.com/publication/e46beb78?page=48"> TREND OVERVIEW 2020 ART & DESIGN jumped more </a> <a title="June 2020 Trend Report page 49" href="https://secure.viewer.zmags.com/publication/e46beb78?page=49"> Our Clients Tinderbox Icons Our S</a> <a title="June 2020 Trend Report page 50" href="https://secure.viewer.zmags.com/publication/e46beb78?page=50"> LICENSING WEEK VIRTUAL 2020 EMERGING CATEGORIES </a> <a title="June 2020 Trend Report page 51" href="https://secure.viewer.zmags.com/publication/e46beb78?page=51"> for even non-gaming brands to reach the swell of </a> <a title="June 2020 Trend Report page 52" href="https://secure.viewer.zmags.com/publication/e46beb78?page=52"> TREND OVERVIEW 2020 EMERGING CATEGORIES A</a> <a title="June 2020 Trend Report page 53" href="https://secure.viewer.zmags.com/publication/e46beb78?page=53"> </a> <a title="June 2020 Trend Report page 54" href="https://secure.viewer.zmags.com/publication/e46beb78?page=54"> TREND OVERVIEW 2020 EMERGING CATEGORIES </a> <a title="June 2020 Trend Report page 55" href="https://secure.viewer.zmags.com/publication/e46beb78?page=55"> </a> <a title="June 2020 Trend Report page 56" href="https://secure.viewer.zmags.com/publication/e46beb78?page=56"> LICENSING WEEK VIRTUAL 2020 LICENSING UNIVERSITY </a> <a title="June 2020 Trend Report page 57" href="https://secure.viewer.zmags.com/publication/e46beb78?page=57"> Licensing University Trend Overview Educating</a> <a title="June 2020 Trend Report page 58" href="https://secure.viewer.zmags.com/publication/e46beb78?page=58"> TREND OVERVIEW 2020 LICENSING UNIVERSITY Sharin</a> <a title="June 2020 Trend Report page 59" href="https://secure.viewer.zmags.com/publication/e46beb78?page=59"> © WildBrain © 2020 Peanuts NEW ANIMATED</a> <a title="June 2020 Trend Report page 60" href="https://secure.viewer.zmags.com/publication/e46beb78?page=60"> LICENSING WEEK VIRTUAL 2020 PLATNIUM SPONSORS Ma</a> <a title="June 2020 Trend Report page 61" href="https://secure.viewer.zmags.com/publication/e46beb78?page=61"> Bill Patterson vice president, corporate m</a> <a title="June 2020 Trend Report page 62" href="https://secure.viewer.zmags.com/publication/e46beb78?page=62"> LICENSING WEEK VIRTUAL 2020 PLATNIUM SPONSORS </a> <a title="June 2020 Trend Report page 63" href="https://secure.viewer.zmags.com/publication/e46beb78?page=63"> www.onkidsandfamily.com/en/projet/power-players </a> <a title="June 2020 Trend Report page 64" href="https://secure.viewer.zmags.com/publication/e46beb78?page=64"> LICENSING WEEK VIRTUAL 2020 PLATNIUM SPONSORS </a> <a title="June 2020 Trend Report page 65" href="https://secure.viewer.zmags.com/publication/e46beb78?page=65"> TM - contact@sagoo.fr / www.sago</a> <a title="June 2020 Trend Report page 66" href="https://secure.viewer.zmags.com/publication/e46beb78?page=66"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS These</a> <a title="June 2020 Trend Report page 67" href="https://secure.viewer.zmags.com/publication/e46beb78?page=67"> What is The Brand Liaison's approach to licensing</a> <a title="June 2020 Trend Report page 68" href="https://secure.viewer.zmags.com/publication/e46beb78?page=68"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 69" href="https://secure.viewer.zmags.com/publication/e46beb78?page=69"> WELCOME TO THE NEXT LEVEL T</a> <a title="June 2020 Trend Report page 70" href="https://secure.viewer.zmags.com/publication/e46beb78?page=70"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 71" href="https://secure.viewer.zmags.com/publication/e46beb78?page=71"> </a> <a title="June 2020 Trend Report page 72" href="https://secure.viewer.zmags.com/publication/e46beb78?page=72"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 73" href="https://secure.viewer.zmags.com/publication/e46beb78?page=73"> CREATOR OF WORLDS Come check our booth @licensin</a> <a title="June 2020 Trend Report page 74" href="https://secure.viewer.zmags.com/publication/e46beb78?page=74"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 75" href="https://secure.viewer.zmags.com/publication/e46beb78?page=75"> </a> <a title="June 2020 Trend Report page 76" href="https://secure.viewer.zmags.com/publication/e46beb78?page=76"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 77" href="https://secure.viewer.zmags.com/publication/e46beb78?page=77"> </a> <a title="June 2020 Trend Report page 78" href="https://secure.viewer.zmags.com/publication/e46beb78?page=78"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 79" href="https://secure.viewer.zmags.com/publication/e46beb78?page=79"> </a> <a title="June 2020 Trend Report page 80" href="https://secure.viewer.zmags.com/publication/e46beb78?page=80"> LICENSING WEEK VIRTUAL 2020 GOLD SPONSORS </a> <a title="June 2020 Trend Report page 81" href="https://secure.viewer.zmags.com/publication/e46beb78?page=81"> Stu Seltzer president, The Seltzer L</a> <a title="June 2020 Trend Report page 82" href="https://secure.viewer.zmags.com/publication/e46beb78?page=82"> LICENSING WEEK VIRTUAL 2020 SPONSOR LIST </a> <a title="June 2020 Trend Report page 83" href="https://secure.viewer.zmags.com/publication/e46beb78?page=83"> 6-8 OCTOBER 2020 ExCeL London DISCOVE</a> <a title="June 2020 Trend Report page 84" href="https://secure.viewer.zmags.com/publication/e46beb78?page=84"> MAY 25-27</a>