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Zmags
THE OFFICIAL PUBLICATION OF LICENSING EXPO
MAY 25, 2022 | DAY 2
THE LICENSING INDUSTRY'S THOUGHT LEADER LICENSEGLOBAL.COM 2022
Plug in the Possibilities
After three years, Licensing Expo kicked o
Day 1 at Mandalay Bay Convention Center with
the keynote, “The Power of Possibilities: What's
Ahead for Licensing,”
helmed by Pam
Kaufman, president,
global consumer
products and
experiences, Paramount
and Gary Vaynerchuk,
chairman, VaynerX, chief
executive o‡cer,
VaynerMedia and creator
and chief executive
o‡cer, VeeFriends.
For Kaufman and the
crowd in the Licensing U
Theater, better understand how Vaynerchuk got to
where he is today, he reflected on his beginnings.
When he was three, Vaynerchuk came to the U.S.
from the Soviet Union. His parents' love and wor
THE OFFICIAL PUBLICATION OF LICENSING EXPO MAY 2
Day 2 NEWS, DEALS AND MORE Women in Toys Ap
The Licensing Industry's Thought Leader LICENSEGL
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Day 2 INSIGHT, DEALS AND MORE ...CONTINUED F
© 2022 HASBRO
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License This! Competition is Live at Licensing Ex
Day 2 INSIGHT, DEALS AND MORE LEGO, Epic Ga
Day 2 NEWS, DEALS AND MORE Legendary Expand
Day 2 INSIGHT, DEALS AND MORE Riot Games De
Day 2 NEWS, DEALS AND MORE LAI Games Signs
Day 2 INSIGHT, DEALS AND MORE Brand Liaison
Day 2 INSIGHT, DEALS AND MORE Squishmallows
Day 2 NEWS, DEALS AND MORE Meet Masked Repu
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ALWAYS TIME TO DUEL! ©2020 Studio Dice
Day 2 INSIGHT, DEALS AND MORE A Look at LBE
GETREADYTOPLAY! ©Konami Digital Entert
Day 2 INSIGHT, DEALS AND MORE Get the `Wick
Official SHOW DIRECTORY OFFICIAL SPONSOR
SOCIAL NEWSLETTER WEBINAR WEBINAR WEBINA
2022 Event Guide OPENING HOURS IN-PERSON Tuesda
Visitor Features and Highlights Don't miss our n
SEGA – Booth Q226 Join Sonic in the battle to sav
Licensing Expo 2022 Agenda Tuesday, May 24 Orient
JOIN TROOP THE THE WORLD IS FILLED
produced by Licensing Expo welcomes the ret
Exhibitor List 2nd Coming Comix / The Bunker Medi
Drizzle Art E
Magic Wheelchair A128 UN
Spin Master U20
2022 FLOOR PLAN
About Us About Licensing Expo www.licensingexpo
THE LEADING
MAGAZINE | PODCAST | WEBINARS | INSIGHTS WWW.LI
SEE YOU IN MAY 2023 2023
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Day 2 INSIGHT, DEALS AND MORE 10 Minutes with
Day 2 NEWS, DEALS AND MORE Popeye, Intimiss
Day 2 INSIGHT, DEALS AND MORE JanSport, `Stra
Day 2 NEWS, DEALS AND MORE Pin Club Launche
Day 2 INSIGHT, DEALS AND MORE Falcon's Beyo
Day 2 NEWS, DEALS AND MORE BBC Studios Exec
Day 2 INSIGHT, DEALS AND MORE `Frogger' Rea
Day 2 NEWS, DEALS AND MORE Natural History
Day 2 INSIGHT, DEALS AND MORE Brand Central
Day 2 NEWS, DEALS AND MORE Ninja Kitties Br
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Day 2 NEWS, DEALS AND MORE Jewel's Artists
Day 2 INSIGHT, DEALS AND MORE Toei Releases
Day 2 NEWS, DEALS AND MORE AMGI Reveals My
Day 2 INSIGHT, DEALS AND MORE 10 Minutes wi
Day 2 NEWS, DEALS AND MORE VIZ Expands Anime a
Day 2 INSIGHT, DEALS AND MORE MGM Plans for
MGA Announces Sweet Collab with Hershey's M
Day 2 INSIGHT, DEALS AND MORE
Day 2 NEWS, DEALS AND MORE
Day 2 INSIGHT, DEALS AND MORE