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<br /> September 2019<br /> beefmagazine.com<br /> Harlan:<br /> Marketing<br /> through a cattle<br /> cycle Page 6<br /> Marketing<br /> to maximize<br /> value<br /> Inside:<br /> Plan for winter feed PAGE 8<br /> The few and mighty PAGE 18<br /> Burke: Start with why PAGE 26<br /> Help protect your bottom line from sucking.<br /> Cattle infested with lice have shown a ~9.2% reduction in average daily<br /> weight gain1, which can reduce your operation's ROI. Clean-Up II™<br /> Pour-On Insecticide with IGR requires only one application to treat<br /> biting lice, sucking lice and louse eggs (nits) before they hatch.<br /> Just one application helps save time and money from being sucked<br /> out of your bottom line.<br /> Visit your retailer or CleanUpYourCattle.com to learn more.<br /> 1Drummond RO. Economic aspects of ectoparasites of cattle in North America. In: Leaning WHD, Guerrero J, eds.<br /> (1987). The Economic Impact of Parasitism in Cattle: Proceed<a title="September 2019 page 1" href="https://secure.viewer.zmags.com/publication/b53cdd2b?page=1"> September 2019 beefmagazine.com </a> <a title="September 2019 page 2" href="https://secure.viewer.zmags.com/publication/b53cdd2b?page=2"> Help protect your bottom line from sucking. Cattl</a> <a title="September 2019 page 3" href="https://secure.viewer.zmags.com/publication/b53cdd2b?page=3"> Vol. 56, No. 1 September 2019 </a> <a title="September 2019 page 4" href="https://secure.viewer.zmags.com/publication/b53cdd2b?page=4"> Editor's Roundup BQA can bri</a> <a title="September 2019 page 5" href="https://secure.viewer.zmags.com/publication/b53cdd2b?page=5"> Built for life on the farm. 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