<br />
<br />
Secure your<br />
place today and<br />
17th Annual<br />
BARCELONA2019CONFERENCE,EXPO&AWARDS SAVE€100<br />
On Last Chance<br />
Centre de Convencions Internacional de Barcelona (CCIB) | March 12-14 #efpbarca Passes<br />
The world stage for pharma<br />
pioneers and health innovators<br />
1300+ 100+ 90+ 40+ 6<br />
Attendees Speakers Exhibitors Patients Stages<br />
VALUE, DRIVEN:<br />
Change your mindset to reach<br />
beyond the incremental -<br />
and find bold solutions for<br />
real patients. Only then will<br />
outcomes be transformed.<br />
AUTHENTICITY RULES:<br />
Use greater patient insights<br />
to build trust with customers<br />
and fight for the best patient<br />
journey. Make education and<br />
credibility your mantra!<br />
TECH IS FUNDAMENTAL:<br />
See how digital ML & AI are<br />
delivering the data that rewri<a title="GOLD 04 page 1" href="https://secure.viewer.zmags.com/publication/44d37227?page=1"> </a>
<a title="GOLD 04 page 2" href="https://secure.viewer.zmags.com/publication/44d37227?page=2"> Secure your place today and 17th Annual BARCE</a>
<a title="GOLD 04 page 3" href="https://secure.viewer.zmags.com/publication/44d37227?page=3"> CEO’s LETTER A familiar face within pharma market</a>
<a title="GOLD 04 page 4" href="https://secure.viewer.zmags.com/publication/44d37227?page=4"> S In every issue, we look back </a>
<a title="GOLD 04 page 5" href="https://secure.viewer.zmags.com/publication/44d37227?page=5"> L APPOINTMENTS IG A NEW HEAD OF NOVARTIS ONCOLOGY</a>
<a title="GOLD 04 page 6" href="https://secure.viewer.zmags.com/publication/44d37227?page=6"> 6. INTERNATIONAL FT PHARMA & BIOTECH CONFERENCE </a>
<a title="GOLD 04 page 7" href="https://secure.viewer.zmags.com/publication/44d37227?page=7"> FT PHARMA & BIOTECH CONFERENCE INTERNATION</a>
<a title="GOLD 04 page 8" href="https://secure.viewer.zmags.com/publication/44d37227?page=8"> CROLLING THROU INFLUENCER 8. MARKETING </a>
<a title="GOLD 04 page 9" href="https://secure.viewer.zmags.com/publication/44d37227?page=9"> GH AN ERA MARKETING 9. Pelin Icil, Re</a>
<a title="GOLD 04 page 10" href="https://secure.viewer.zmags.com/publication/44d37227?page=10"> 10 . MARKETING tracking of related KPIs. The</a>
<a title="GOLD 04 page 11" href="https://secure.viewer.zmags.com/publication/44d37227?page=11"> CLICKS VERSUS BRICKS, BECOMING E-PHARMA WORDS BY</a>
<a title="GOLD 04 page 12" href="https://secure.viewer.zmags.com/publication/44d37227?page=12"> 12. MEDICAL AFFAIRS TREATING THE FAKE HEALTH </a>
<a title="GOLD 04 page 13" href="https://secure.viewer.zmags.com/publication/44d37227?page=13"> MEDICAL AFFAIRS 13. 1 in 20 Google searches a</a>
<a title="GOLD 04 page 14" href="https://secure.viewer.zmags.com/publication/44d37227?page=14"> 14. INTER VIEW VER SAY OR TAKE ‘IT NE.’ IF IT’S</a>
<a title="GOLD 04 page 15" href="https://secure.viewer.zmags.com/publication/44d37227?page=15"> 1. COULD YOU TELL ME WHAT YOUR PROUDEST ACHIEVEME</a>
<a title="GOLD 04 page 16" href="https://secure.viewer.zmags.com/publication/44d37227?page=16"> 16. INTERVIEW 4. DURING YOUR CAREER YOU</a>
<a title="GOLD 04 page 17" href="https://secure.viewer.zmags.com/publication/44d37227?page=17"> OPINION 17. STALLED PROGRESS REQUIRES BOLD </a>
<a title="GOLD 04 page 18" href="https://secure.viewer.zmags.com/publication/44d37227?page=18"> TOP SELLING BIOLOGICS TO COME OFF P 2013 </a>
<a title="GOLD 04 page 19" href="https://secure.viewer.zmags.com/publication/44d37227?page=19"> ATENT 卯畲捥㨠䝡䉉⁊潵牮慬Ⱐ2018 21 2022 </a>
<a title="GOLD 04 page 20" href="https://secure.viewer.zmags.com/publication/44d37227?page=20"> 20. BREXIT HBA EVENT </a>
<a title="GOLD 04 page 21" href="https://secure.viewer.zmags.com/publication/44d37227?page=21"> because it’s not only about sharing the knowledge</a>
<a title="GOLD 04 page 22" href="https://secure.viewer.zmags.com/publication/44d37227?page=22"> 22. MARKETING 01 WHAT MARKET SPECIFIC DYNAMICS </a>
<a title="GOLD 04 page 23" href="https://secure.viewer.zmags.com/publication/44d37227?page=23"> WITH MORE LARGE COMPANIES DEVELOPING RARE DISEASE</a>
<a title="GOLD 04 page 24" href="https://secure.viewer.zmags.com/publication/44d37227?page=24"> 24. MEDICAL AFFAIRS LEAD US ON, MEDICAL AFFAIRS</a>
<a title="GOLD 04 page 25" href="https://secure.viewer.zmags.com/publication/44d37227?page=25"> MEDICAL AFFAIRS 25. RADAR PLOT SHOWING MA’S C</a>
<a title="GOLD 04 page 26" href="https://secure.viewer.zmags.com/publication/44d37227?page=26"> 26. TECH FT GLOBAL PHARMA & BIOTECH CONFEREN</a>
<a title="GOLD 04 page 27" href="https://secure.viewer.zmags.com/publication/44d37227?page=27"> is less obvious, and that’s using these data reso</a>
<a title="GOLD 04 page 28" href="https://secure.viewer.zmags.com/publication/44d37227?page=28"> 28. TECH SP ONFUL OF TECH SHAPE-MODIFYING MICRO</a>
<a title="GOLD 04 page 29" href="https://secure.viewer.zmags.com/publication/44d37227?page=29"> GET A FREE CONTENT CAMPAIGN ASSESSMENT Cut throu</a>
<a title="GOLD 04 page 30" href="https://secure.viewer.zmags.com/publication/44d37227?page=30"> 30. PATIENT CENTRICITY FT PHARMA & BIOTECH</a>
<a title="GOLD 04 page 31" href="https://secure.viewer.zmags.com/publication/44d37227?page=31"> FT PHARMA & BIOTECH CONFERENCE </a>
<a title="GOLD 04 page 32" href="https://secure.viewer.zmags.com/publication/44d37227?page=32"> 32. R&D FT PHARMA & BIOTECH CONFERENCE </a>
<a title="GOLD 04 page 33" href="https://secure.viewer.zmags.com/publication/44d37227?page=33"> THE PREDICTED DECREASE OF GLOBAL GROWTH IN R&D SP</a>
<a title="GOLD 04 page 34" href="https://secure.viewer.zmags.com/publication/44d37227?page=34"> 34. R&D Risk of failure is critical; i</a>
<a title="GOLD 04 page 35" href="https://secure.viewer.zmags.com/publication/44d37227?page=35"> are less than one-quarter of vaccine R&D programm</a>
<a title="GOLD 04 page 36" href="https://secure.viewer.zmags.com/publication/44d37227?page=36"> </a>
<a title="GOLD 04 page 37" href="https://secure.viewer.zmags.com/publication/44d37227?page=37"> OPINION 37. 2019 – TRANSFORMATION AND DATA </a>
<a title="GOLD 04 page 38" href="https://secure.viewer.zmags.com/publication/44d37227?page=38"> </a>